We spend most of our work online these days, and a big portion of it should be spent nurturing trust through effectively communicating with your clients. Here are proven tips that have helped us build client relationships and will surely help your business or work.
- Be Accessible
Everyone is busy juggling work and everything else. Despite that, being inaccessible with your clients is a big mistake. Think about it – what would you feel when someone who pitched to help solve your problem is not reachable at the time you need them most? As a provider, it is in your best interest to set up a system that makes it easy for clients to reach you:
- Put your contact information everywhere you can
- Set an appointment-setting calendar tool like Calendly
- Use channels that your clients prefer
- Set chat functions in your websites
- Delegate if needed
- Be Proactive
A lot of providers don’t take interest in getting to know their clients, thus, they miss the chance of establishing long-term relationships based on trust. Having an active interest in getting to know your clients’ goals, fears and personality is a premium move that gets you ahead than your competition.
From our experience, a big portion of our clients come through referrals. This is mainly because we put high value on building trust with existing customers. When you get a client via referral, the trust level is also higher than someone who you acquired through other means.
Make communication with your clients fresh:
- Send relevant information
- Do frequent check up on their status
- Let them get to know you
- Request for Feedback
Getting good feedback is actually easier than getting negative feedback that helps you. In a lot of cases, you get an emotion-filled complaint, unclear message, or silent treatment. We all know that not every client will be happy with your service at all times. Creating opportunities for a client to suggest a point of improvement is vital for your business or work.
What is the best way to create this opportunity? Simply ask them:
- How do you find our services so far?
- What needs to be improved?
- How can I help you more?
Bottomline
Professional relationships are much more successful when you prioritize building trust through communication. While it’s just as important to draw a line, don’t put a wall on being human in front of your clients. Just like how we choose our friends, clients would prefer partnering with someone whom they can communicate and trust in the long-term.
If you think this content is valuable and you want to establish a long-term relationship with a trusted accounting firm, book a FREE consultation with Levine and Associates at https://calendly.com/levine-and-associates or send us a direct email at info@levineandassoc.com